Don’t Be A Tool! Get What You Need, When You Need It…

online business tools

OMG it’s a new video player! And this one does [insert impossible benefit here] like nothing else ever has! OMG it’s a new graphics creator! OMG it’s a new article spinner! OMG it’s another [BRAND NEW] way of getting VIRAL traffic. Enough omgs. How much is enough? How many ‘tools’ do you need to move…

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How “Detail-Itis” Can Cause An Inflammation In Your Bank Account

internet marketing details

In medical (more accurately Latin) terms, “itis” refers broadly to inflammation. Thus the headline. “Just get it out there.” “Imperfect action is better than perfect inaction.” And all those similar sayings. Sure, they’re designed to get you to take action. Which is good. What isn’t good? Not double checking the details. Not paying attention to…

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Relationship Marketing: Don’t Be Above Your Customers

Customer Service

Don’t ever think you’re too “big” to step down to a beginner’s level to answer questions and engage with your customers and other marketers (who are also your customers). The best way to build your business is to build relationships that are going to be pleasing – both mentally and monetarily. That means being accessible…

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The Case AGAINST Buying…

internet marketing

In the internet marketing niche, there are a few reasons why people buy stuff. Some are actually related to the reasons people buy items in good old brick and mortar stores. What kind of buyer are you? #1 – Buying as an investment. This is a serious person that realizes the product on offer is…

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Curing “Shiny New Object Syndrome”

shiny new object syndrome

As a marketer struggling with finding success, you might look for excuses as to why you haven’t found your footing. It’s human nature not to want to accept blame for your failures. One way we do this is by claiming it’s not our fault! It’s that dreaded Shiny New Object Syndrome that’s done it to…

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